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Our Approach to Innovating Organizations

We understand that each organization and department is different. That’s why our processes and tools are designed to be easily customized to your specific goals and your current circumstances.

We implement your specific process with your team. Generally we begin by creating a cross-functional team from your organization. By working with them to plan and implement a customized program, we ensure that, in the end, the team “owns” the process and can repeat it.

Examples of our program elements:

Executive Team Engagement

Change starts at the top and our one- to two-day program arms your leadership team with the knowledge, tools and resources to lead your innovation initiative effectively. The program focuses on what you and your leaders need to do in order to promote a culture and practices that support a continuous innovation mindset.

Creating an Innovation Team

The most effective way to sustain innovation is to create a team of part- and full-time internal professionals who understand innovation methodologies and will champion innovation where it is most needed in your organization. Ideaction will train your internal team and build innovation experts.

Developing Your Innovation Strategies and Implementation Plans

To successfully improve innovation you need clear strategies and an actionable plan. We will work with your team to create strategies and a plan that combines your knowledge of your organization with our experience of how to innovate effectively.

Keeping Score

We will help you build tools that allow you to regularly evaluate your efforts and their impact. This is the most effective way to continuously improve your innovation initiatives.

Manager and Employee Training

Small teams of managers and employees learn the methodology together. Training intact teams ensures continuous coaching and reinforcement of the right behaviours, as your employees continue to build their innovation skills after their training. In this two-day program, participants practice the methodology on a real problem their team is facing. This process grounds the training in reality and increases retention and buy-in.

Idea Generation and Idea Management Systems

We will help you build or buy systematic processes to generate ideas using internal and external resources. We can also help you use your existing innovation management system to effectively and efficiently develop the best ideas from concept through to testing and implementation.

Special Innovation Projects

Sometimes you need outside expertise to solve a complex problem. Working with your staff, Ideaction can help you develop major innovations when you need them.

Coaching and Reinforcement

Once your teams have acquired the skills and tools to innovate on their own, we will customize a coaching program to meet your organization’s specific needs. Participants will receive regular feedback and information updates to help them reinforce and share their skills.

Our Approach to Innovative Thinking

We believe everyone can be systematically more innovative. The key is to learn and apply innovative thinking.

Innovative thinking is a rigorous process that anyone can learn and apply. Even if individual preferences make individuals more comfortable with various parts of the process, everyone can contribute.

The Ideaction Innovative Thinking Methodology

All Ideaction services and products are based on the Ideaction™ 4-step thinking methodology. It has been proven for over 25 years and effectively used to address problems small enough to be solved in an hour, as well as major issues such as the strategic directions for some of Canada's largest companies.

The steps are:

Step 1 - Framework

    • What problem or opportunity do you want to work on?
    • What does each word in the problem statement mean?
    • What is the context?
    • What are the boundaries?
    • What type of thinking do you want (incremental or revolutionary, short or long term, etc.)?
    • What are your ideal and your worst possible outcomes?
    • What process will you use to resolve the issue?
    • Who is the “owner” of the issue?

Step 2 - Issue Redefinition

    • What are all the components of the issue, all the different ways to attack the issue?
    • How does the issue look from various, non-linear points of view?
    • What problem or problems do you want to resolve?

Step 3 - Idea Generation

    • What are the best creativity techniques to resolve the issue?
    • What are all the possible solutions?
    • Which are the best solutions to resolve the real issue?

Step 4 - Implementation Planning

    • What is the best way to implement the idea(s)?
    • What could go wrong during the implementation?
    • What can we do about it?